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Equity joins Red Cross drought fundraiser

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The bank has launched an EazzyPay Pay bill number 200000 where well-wishers can send their contributions through the Eazzy Banking App or Equitel.
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Equity Bank has joined the Kenya Red Cross Society (KRCS) initiative #WeAreAllKenyans to mobilize for donations towards drought alleviation in counties that are in urgent need of food assistance.

To support the bid, the bank has launched an EazzyPay Pay bill number 200000 where well-wishers can send their contributions through the Eazzy Banking App or Equitel. Using the Cash Transfer Program initiated by KRCS, the donations will benefit families hardest hit by the ongoing drought in the country.

The recently launched effort is aimed at raising Ksh1 billion to feed two million drought affected Kenyans. This comes as the number of affected people rose to 1.5 Million and is expected to increase, according to National Drought Management Authority (NDMA) statistics.

NDMA report that the food security situation will continue to worsen over the next few months due to failure of the short rains. Late last year, reports suggested that about 1.5 million Kenyans faced starvation due to poor rains in two years.

[crp]

Written by
BT Correspondent -

editor [at] businesstoday.co.ke

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