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LG to launch bendable OLED TV in 2016

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Competition in television technology will move a notch higher in 2016  with the launch by LG Electronics of the flexible OLED TV. The announcement comes at a time when the country is quickly catching up with the digital migration. 

The new smart TV would use LG’s OLED screen technology alongside curved or even wire batteries to make the TV set portable while keeping it flat. This combination of screen and battery technology would allow you to roll up your TV and carry it with you.

The innovative 55-inch flexible TV is also tipped to use a transparent display, potentially making it even more versatile. LG showed-off a bendable TV that could move at the touch of a button back at CES 2014 and also displayed an improved version in the recently concluded CES 2015.

It’s not the first time LG has shown off flexible screens, though it’s the first we’ve seen anywhere near this size. Previous versions have featured much smaller, flexible screens using AMOLED, TFT and LCD technology.

LG’s OLED TVs are arguably the very best, most fantastically designed 4K UHD TVs on the market today and at least one of the models available, the 65 inch, has even been awarded prizes as the best single 4K TV of 2015 by a number of judges. The user friendly sets have also been lauded for their futuristic and timeless design.

Globally, LG has announced an aggressive price cut for its OLED TV lineup. In an effort to bring the technology to the mainstream market, the manufacturer is enacting a 30 – 45% price reduction for its flat EF9500 series and curved EG9600 series 4K Ultra HD OLED TVs.

OLED technology offers superior contrast, black levels, uniformity, and customisable viewing angles over traditional LCD panels. Though the tech was once notorious for its high costs and low yield rates, LG has now made significant stride in manufacturing efficiency, allowing them to now price their  future-oriented sets comparably to many of today’s premium LCD/LED TVs.

Written by
BUSINESS TODAY -

editor [at] businesstoday.co.ke

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