For the next 8 weeks, GOtv will be giving away Sh1 millionn weekly and a raft of prizes worth Sh100 million in a new promotion dubbed ‘Dunga Milli’ which aims to increase GOtv penetration as more and more Kenyans move to embrace digital TV.
GOtv, Kenya’s leading Digital Terrestrial Television service is promising to change the lives of ordinary Kenyans by turning them into instant millionaires through the campaign launched in Nairobi on Friday. ‘Dunga Milli’ will see Kenyans rewarded for going digital while enjoying the instant benefits of increased choice in local and international content with advanced picture and sound quality.
In addition, Kenyans can now purchase a GOtv decoder at a reduced price of only Ksh1,399, a 22% cut from Ksh1,799. The price of Ksh1,399 includes the decoder and two months GOtv Plus subscription. “For every purchase and activation of a GOtv decoder, consumers will get an automatic entry into the ‘Dunga Milli’ draw where one lucky Kenyan will walk away with Sh1 million every week for the next eight weeks. But it doesn’t stop there… there will also be daily prizes of Ksh15,000, airtime plus a chance to win annual GOtv subscriptions plus airtime,” said GOtv General Manager Felix Kyengo.
GOtv has is positioning itself as a leader in the digital arena and thus, will play a pivotal role towards accelerating Kenya’s digital migration process, he added. GOtv provides television viewers with a digital quality picture and sound and an exciting range of local and international channels.
Subscribers will have access to an exciting selection of channels containing news, children’s programming, documentaries, series and movies. “GOtv channels are carefully selected to cater for a variety of different tastes and family viewing needs at a very affordable price,” said the GM.
Some of the channels that will be available to GOtv subscribers include Africa Magic World, Africa Magic Swahili, SuperSport Select 1 and 2, One Gospel, E! Entertainment, Telemundo, eTV Africa, ZEE World, Disney Junior in addition to local channels such as KBC, NTV, KTN, Citizen TV to mention but a few. “As a digital operator, we understand that content is very important that is why the GOtv channels have been carefully selected to offer a host relevant international and local channels made in Africa for Africa to cater for a variety of tasted for the whole family.” said Kyengo.
He noted that the digital terrestrial television platform is aimed at enabling Kenya achieve speedy migration to the digital age. GOtv now covers over 30 towns in its pursuit to enable the government achieve a speedy migration from analogue to digital broadcasting.
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