DIANI – Microsoft East Africa today launched a new portal to stimulate ICT innovation in Africa at the ongoing Connected East Africa conference in Kwale. Biz4Afrika is a one-stop-shop for African small and medium enterprises (SMEs) and places the entrepreneur at the centre of the company’s activities.
“Developed from the needs of young African entrepreneurs, collected through roundtable discussions with the young entrepreneurs themselves, the goal of the Biz4Afrika platform is to lead with quality content on best business practice and advisory services for the South African SME across different fields,” said Microsoft Country Manager for Kenya Kunle Awosika.
Biz4Afrika hopes to create a vibrant online business community amongst SMEs, providing them with the opportunity to trade with similar sized businesses through the portal’s online directory, thereby accelerating their individual growth.
The community is further supported through the collaboration of like-minded, leading service providers across key categories that address core challenges that most SMEs face in operating and growing their businesses. These partners provide services on a ‘freemium’ model to facilitate the growth of the SME’s within the community, allowing them to thrive.
The goal is to empower every African who has a great idea for a business or an application and to turn that idea into a reality which in turn can help their community, their country, or even the continent at large. Mr Awosika said Biz4Afrika is the SME Community Portal for the growth-oriented African SME.
