After taking a leap into the future with its official launch two weeks ago, Finserve has launched mKey, Africa’s first keyboard app. The app is the first ever to converge social, and financial services into an integrated lifestyle.
In addition to providing these services, mKey rewards users the more they transact. mKey brings a differentiated user experience to the market by blending the best of social conversations with the full breadth of financial services and captures that entire world on your keyboard, giving users the opportunity to make more possible.
The name mKey, which is inspired by the concept of mobile, is the key to unlocking new possibilities through the fusion of financial and social into an exciting keyboard app. It has added a Kenyan flavour and pride to its offering through customized emojis; YetuMoji, stickers and gifs made for Kenyans by Kenyans. The app further gives its users the freedom to co-create and use their own emojis.
The app is targeted at Kenya’s increasingly digital population that is becoming savvier in enhancing their lifestyle through technology and who evidently want to perform financial transactions without visiting a bank or even switching apps.
Speaking during the launch of mKey, Finserve Managing Director Jack Ngare said the app offers a unique social experience while at the same time offering convenient, safe and secure financial services.
mKey will empower users to perform daily tasks such as accessing local and international news, getting aggregated local content, sharing on social media, applying for and paying mobile loans, paying for goods and services, sending and receiving money as well as a chama and group accounts that work like social chat groups, straight from their mKey keyboard.
“mKey has been created to be relevant to people’s social lives and support fun conversations on any social media platform. It is a revolutionary keyboard app with a wide catalogue of customized yetumojis and gifs that will be constantly updated to capture the pulse of trending conversations, celebrating our Kenyan identity,” said Ngare.
Through mKey, users will be able to send and receive money, transfer cash between bank and mobile wallet accounts and, for the first time, open a group account where up to 10 members can make group payments and transactions.
“mKey has an integrated reward system where users will instantly earn stars and complete levels for performing financial transactions. These stars and levels offer rewards such as free airtime, free transfer of funds or an increase in loan limits,” he said.
Finserve seeks to collaborate with partners across sectors and markets to enhance mKey’s user experience for both lifestyle and financial services.