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Credit Bank unveils eHub with eye on SMEs

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From right: Betty Korir, CEO Credit Bank Limited, Mr Michael Monari, CEO, Longitude Group, Irene Gathika, Regional Head East Africa, Total Impact Capital and Maryanne Ochola, Regional Chapter Manager East Africa, Aspen Network Of Development Entrepreneurs.
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Credit Bank has launched the entrepreneur’s hub (eHub) that is meant to foster and grow the SME’s base in the bank.

“Over the years we have hosted several forums where entrepreneurs have benefited through learning, networking and personalised coaching sessions. SMEs take up to 30% of the labour force, hence their stability and growth is crucial to the economy. Impacting their growth positively is core to our mission,” read a statement from the bank.

eHub was formed in 2016 with the objective of providing a platform where entrepreneurs can engage, learn and find mentors who help them prosper.

Head of Business Banking and Marketing Ms Pamela Mutembei said the initiative will see SMEs have a positive growth trajectory.

“Having in place systems and processes gives businesses benefits such as being investor ready. Further, it helps the business set itself on a controlled growth trajectory. Human resources are a vital part of running a business,” said Ms Mutembei.

The initiative will help SMEs in sourcing for talent, having the right management in place and the right leadership skills to steer the business forward.

The initiative so far has over 100 entrepreneurs enrolled as members.

The platform will look to address even more challenges through integrated programmes such as eHub Accelerator, which is designed to remove growth barriers by providing tools to identify gaps and growth areas in the entrepreneur’s business. The objective with this programme is to enable the entrepreneur scale up their business and eHub Circles, which seeks to enable the entrepreneur to share their experiences, challenges and ideas with other members. This will be achieved through monthly meetings thus providing a framework for peer to peer learning.

eHub Connect – the interactive member portal will equip the entrepreneur through elearning resources. The entrepreneur will also get to share their business profile giving them a wider audience online.

There is also eHub Mentors through which entrepreneurs will gain access to experienced business leaders and C-level executives and learn from the best. This is over and above our continued personalized one-on-one business coaching sessions.

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In addition, Credit Bank unveiled eHub Exposé, an annual event providing members with opportunities to showcase their products to a wider business audience of potential customers, partners and investors and eHub Masterclass, which is aimed at enhancing the entrepreneur’s skill is essential to growth. eHub will provide access to incremental skills development workshops covering leadership, management, sales, human resources and marketing.

Written by
BT Correspondent -

editor [at] businesstoday.co.ke

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