Comms 254
Telkom needs magic words, not magic freebies
Kenyans love free lunches, don’t they? Therefore, what better way to bait them to a new or refurbished product, than by promising them...
STEPHEN NDEGWA1 Mins read
Political advertising is just one form of manipulation through media
[dropcap]I[/dropcap]t is the political season in Kenya. This five-year cycle comes with its fair share of shenanigans, not to mention the usual tension...
STEPHEN NDEGWA3 Mins read
The world of social media and those who are lost in the maze!
[dropcap]W[/dropcap]e all love social media, don’t we? From Facebook to Twitter, WhatsApp to Instagram, and several others in between and beyond, we have...
STEPHEN NDEGWA3 Mins read
Larry Madowo’s ‘The Trend’ finally trots to an end
On June 30th, the curtains closed on one of the most popular entertainment shows on local television. The fourth and final season of...
STEPHEN NDEGWA1 Mins read
New service delivery charter should take CA closer to the people
[dropcap]L[/dropcap]et me start by saying that not many Kenyans are familiar with the work of the Communications Authority of Kenya (CA). True? Well,...
STEPHEN NDEGWA3 Mins read
How Ezekiel Mutua can do a better job at regulating film content
[dropcap]I[/dropcap]f you ask a Kenyan adult about the standards of morality in the country, you are bound to get a very negative opinion....
STEPHEN NDEGWA3 Mins read
Are you ready for the big bang of digital disruption?
There is a natural mystic Blowing through the air If you listen carefully now you will hear This could be the first trumpet...
STEPHEN NDEGWA3 Mins read
The carrot and stick in Govt withdrawal of direct advertising
Like other large corporate bodies, the government is a massive spender. In fact, most wealthy Kenyans have had the pleasure of doing substantial...
STEPHEN NDEGWA3 Mins read
