Brighter Monday’s Parent Company ROAM Jobs Rebrands To The African Talent Company

African recruitment marketplaces ROAM Jobs have announced their new identity, coming together and rebranding as The African Talent Company under the leadership of Hilda Kabushenga Kragha. Backed by its shareholders Swiss Ringier AG and Australian SEEK Ltd., the company has now significantly expanded its mandate to bridge the talent gap in Africa by addressing both the supply and demand side of the African labour market.

Formerly operating under the name of ROAM Jobs, The African Talent Company is expanding its services to cover the full spectrum of African Talent Management.

The new entity will entail digital recruitment solutions by enhancing its self-service online products, which are designed for efficiency and allow for easier and more effective matching via the company’s large candidate database.

The African Talent Company will also have offline recruitment solutions by expanding its range of bespoke, concierge-based solutions for more complex hiring needs.

The company is also developing highly specialised offerings for niche customers, with a growing demand for transactional jobs. This will include augmenting its offering with skills development as well as technology-enabled onboarding and benefits management.

To provide more career development support, The African Talent Company will be investing further in the e-learning space and developing a winning suite of diverse, easy-to-use, self-service online products for upskilling candidates on its platform. Jobseekers will also benefit from timely access to relevant job listings, visibility to top companies hiring, and career developmental support while employers can access quality candidates in a cost-saving and efficient recruitment process.

“Today, Africa’s labour markets have large inefficiencies but have the potential to play a great part in the global economy. Addressing this challenge requires deep focus and strong partners. With The African Talent Company, we are excited to unite a strong team with a dedicated commitment to play a part in cracking this challenge. The team will be led by Hilda Kabushenga Kragha, who has an outstanding track record and passion for this purpose. We wish her and the team continued success,” ROAM Africa CEO Clemens Weitz said.

“Increased digitisation has made remote work, gig work, and BPO become mainstream, further highlighting the great skills divide in Africa and the need to invest in the training of young Africans if we are to effectively participate in this new, globally competitive workforce. Our new mandate will see us move beyond the traditional marketplace and begin to holistically tackle the challenges we see in our labour markets in a hybrid approach that benefits both seekers and employers. As pioneers and leaders in Africa’s labour markets, we are evolving to expand our reach and impact as a brand by moving into this new era as The African Talent Company,” The African Talent Company Chief Executive Officer, Hilda Kabushenga Kragha added.

With more than a combined 4.6 million job seekers and 150,000+ employers on the platform, The African Talent Company will continue to be the home of Jobberman Nigeria, Jobberman Ghana, BrighterMonday Kenya and BrighterMonday Uganda, with expansion into more African countries on the horizon. 

“The company has a robust profile system that enables easier and more relevant matching with top opportunities across the continent, catering effectively to small and large organisations. In 2021, it secured two-thirds of all paid job listings across its markets, reinforcing the company’s position as the market leader in recruitment on the continent,” the company said in a statement.

With over 1.3 billion in population, for Africa to reap the demographic dividend of its bulging youth population, a concerted effort is needed between the public and private sectors. The African Talent Company has partnered with global organisations including the German Agency for International Cooperation (GIZ), The Mastercard Foundation, and USAID, providing data-driven insight and nuanced market knowledge. These partnerships have enabled The African Talent Company to build value-adding knowledge-sharing events and reach low-income communities with low technology penetration, upskilling talents to increase their chances of landing a befitting job.

Under its new name and structure, The African Talent Company will be harnessing more than a decade of experience and data insights with a renewed vigour to deliver world-class value to Africa’s labour market and to deepen its impact on the economy.

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