Diamond Trust Bank (DTB) has partnered with Tata Africa to offer 100 percent financing which will enable small and medium-sized enterprises (SMEs) to acquire vehicles from Tata Africa. This has been made possible through a motor vehicle financing scheme dubbed ‘Beba Leo’ targeting SMEs across the country.
The SMEs will be financed to acquire Tata and Daewoo vehicles with a flexible repayment period of up to 60 months.
“We are excited to be announcing this new partnership. Tata Africa is one of the most trusted commercial vehicle manufacturers in Kenya. This collaboration will give our SME customers more vehicle financing option plans to purchase top quality, durable and reliable vehicles at an affordable price,” said Dr Kennedy Nyakomitta, Director of Sales at DTB.
“Through this partnership, we solidify our commitment to grow the SME sector. We have worked with them for a long time and over the years, we have mastered the art of adapting to our customers’ needs to be able to deliver value.”
On his part, Kamal Rohira, Auto Business Head at Tata Africa Holdings (K) Ltd said “The partnership targets individuals, SMEs and large commercial businesses for easy and attractive loans of up to 100 percent of the vehicle cost. Delivering uptime to customers is our key objective and we will ensure that our customers are continuously served with complete satisfaction”.
He further added that Tata has an active population of more than 15,000 commercial vehicles in the country, which is served by 11 service stations and 23-part retailers.
Tata Kenya has recently opened Tata Authorized Service Stations (TASS) in Eldoret and Kisumu. This move aims to ensure that customers get access to specialized services post-purchase, given the rising demand for vehicles used in construction.