LIFESTYLENEWS

Smirnoff Battle of the Beats Winner for Nairobi Emerges After a Thrilling Showdown

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Smirnoff Battle of the Beats winners
DJ Klasiq celebrates his victory during the live announcement session of the SBOB Nairobi edition.
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After a thrilling live showdown, DJ Klasiq has been crowned the Nairobi region winner of the Smirnoff Battle of the Beats (SBOB). Fans from across the city cast their votes, and DJ Klasiq emerged victorious in an electrifying contest that brought together the region’s top 4 DJs.

The final round featured performances by DJ Klasiq, DJ Vancie, Funkeed Mixxingenious, and DJ Leeboy, each showcasing exceptional talent and creativity. However, it was DJ Leeboy’s high-energy set, a seamless blend of genres that resonated deeply with the audience, earning them the prestigious title.

Reflecting on the competition, SBOB judge DJ Grauchi remarked: “The talent displayed in the Nairobi region has been outstanding. DJ Klasiq’s ability to connect with the crowd, innovate with their mixes, and maintain an electric energy throughout their set made them the deserved winner. The audience truly made the right choice with their votes.”

The Smirnoff Battle of the Beats competition, part of Smirnoff’s “We Do We” campaign, celebrates the unity and joy that music brings. SBOB is also a platform for discovering and nurturing Kenya’s best DJ talent while empowering them to grow as artists.

Speaking during the session, Smirnoff Spirits Marketing Manager, Mr Kennedy Mutula, said this competition is a reflection of EABL’s commitment to celebrating creativity and innovation within Kenya’s music scene. “We are proud of all the participants in the Nairobi edition and look forward to working with them in future Smirnoff events that continue to unite and inspire our communities,” Mr Mutula said.

DJ Klasiq now joins an elite group of regional winners, including DJ Insta from the Lake region, DJ Kryptic from the Mountain region, Kay Jay the DJ from the Rift region, and Rattihy the DJ from the Coast region. These regional champions will compete for the ultimate Smirnoff Battle of the Beats title, bringing their A-game to the grand finale.

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Written by
BT Reporter

editor [at] businesstoday.co.ke

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