Equity Banque Commercial du Congo (Equity BCDC) on Friday, February 11 launched its new brand identity following the successful merger of Equity Bank Congo (EBC) and Banque Commerciale du Congo (BCDC).
The identity was launched in a colourful ceremony in Kinshasa, DRC’s capital.
“The identity of the new bank reflects the coming together of the oldest and most established bank in DRC and Africa’s fastest growing, most dynamic bank to shape a future where the people of the DRC will experience the freedom of modern banking,” a statement from Equity BCDC read in part.
In July 2020, Equity Group through its subsidiary Equity BCDC completed the acquisition of majority shares of BCDC from the family of George Forrest. The move made Equity BCDC the second largest bank in the Democratic Republic of Congo (DRC) with a balance sheet of USD2.7 Billion (Ksh295 million).
Speaking at the launch ceremony, former Equity Bank Congo Managing Director Celestin Muntuabu welcomed Congolese citizens to open accounts with the bank, noting its wide footprint of 74 branches and 3,055 agents.
Muntuabu further disclosed that the bank had rolled out a range of digital products in a bid to offer convenience to customers.
“For the majority of Congolese who have to work everyday to earn a living, they won’t have to worry about making time to go to the bank to open a bank account.
“EquityBCDC has rolled out digital banking including mobile banking making banking something you do anywhere, anytime,” he noted.
Muntuabu asserted that banking could go a long way in empowering ordinary people in society and transforming the Congolese economy. He observed that lending from Equity BCDC would support the growth of numerous enterprises, including those by women and youth.
“Today marks a historic event in our country, when two legendary banks, with diverse strengths have come together to form a bigger and stronger bank for the Congolese people.
“The new bank has the capability, talent assembly, experience, and vision to make banking affordable and accessible to every household in the Democratic Republic of Congo,” he noted.
It was disclosed that Equity BCDC had the capacity to loan up to USD 40 Million (Ksh4.3 billion) to a single customer.
The bank also noted that it would extend ecosystem banking for corporate clients in addition to becoming the DRC’s first fully digital bank.