FEATURED ARTICLE

Equity Group hands Finserve commercial independence

Share
Finserve MD Jack Ngare
Share

Equity Group Holdings Plc launched financial tech (fintech) subsidiary Finserve as an  autonomous commercial enterprise in a move the commercial services company says signals a future defined by disruptive innovation beyond the Group’s current financial services.

Finserve, which has been trading as Equitel will now serve to provide financial solutions not just for Equity Group, but to the entire economy.

While launching Finserve on Monday August 20, Equity Group chief executive and Managing Director Dr. James Mwangi said that fintechs will play a critical role in deepening financial inclusion and democratizing financial service provision. “Finserve will now be an independent commercial fintech that will provide technology solutions. Thanks to fintech innovations by Finserve, 97% of all Equity transactions are now outside the branch.”

Dr. Mwangi also said that Equity Group would now become one of Finserve’s clients. “… we have taken a deliberate strategy to make Finserve an independent commercial subsidiary that will focus its efforts in delivering solutions to propel the African economy. Equity Group now becomes one of Finserve’s clients for technology solutions.”

READ : EQUITY BANK HALF-YEAR NET PROFIT GROWS BY 18%

Finserve has been behind innovations such as Equitel, the Equity Group’s Mobile Virtual Network Operator (MVNO). The mobile virtual network, in collaboration with partners Airtel Africa, allows users of an Equitel SIM Card to manage their bank accounts from their mobile phones via EazzyPay.

The fintech also offers EazzyBiz, a cash and liquidity management tool for corporates. Eazzy Chama enables saving groups to manage their group funds online while Eazzy Save is an instant account opening capability.

While serving as the technology arm of Equity Group, Finserve enabled Equity Bank to integrate with major global card associations including American Express, Mastercard, Visa, JCB, Dinners and Union Pay.

It also allowed for commercial diaspora transactions by integrating with remittance partners across the world such as Wave, PayPal, Equity Direct, Western Union and Money Gram.

SEE ALSO : KENYAN GAMBLING REGULATION AND LICENSING

Finserve has been operating in Equity subsidiaries in Kenya, Uganda, Tanzania, Rwanda, South Sudan and DR Congo.

Written by
Mike Njoroge

Mike Njoroge is the founder of Daystar Oracle and FootballTriangle. He is passionate about news, religion and sports. He can be reached at: [email protected]

1 Comment

Leave a Reply

Your email address will not be published. Required fields are marked *

PAST ARTICLES AND INSIGHTS

Related Articles
Cane farming in Siaya - Equity Bank
ECONOMYENTERPRISE 101

Siaya Fisherman Builds a 480-Acre Sugarcane Empire

The shores of Lake Victoria are beautiful, but for fisherman Radido Otieno...

Equity Group Profit 2026
BUSINESS

Regional Subsidiaries Lift Equity Group Half Year Profit

Equity Group Holdings Plc has announced a solid first‑half performance for 2026. Profit After...

Equity Group
BUSINESS

Equity Group Half-Year Net Profit up 32% to KSh 45.5 Billion

Equity Group Holdings Plc, Kenya’s leading regional lender with subsidiaries in Democratic...

KCB Mastercard
BUSINESS

KCB, Mastercard Launch Islamic Finance Payments Solution

KCB Bank has partnered with Mastercard to deploy an Islamic finance payments...