Transportation platform Bolt has introduced a new ride category on its platform dubbed Bolt Green which offers eco-friendly rides as the company moves towards reducing its ecological footprint.
According to Bolt, the category will have hybrid and electric cars to reduce emissions during trips taken on the Bolt platform thus offering greener transport options. It will attract similar rates as the Bolt Base category, with a minimum fare of Ksh300.
“We continue to scale up our operations for the benefit of our customers and the communities in which we operate. Having electric and hybrid vehicles on our platform is a step towards ensuring environmentally conscious ways for people to move around in the city and reduce our ecological footprint,” said Ola Akinusi, Country Manager at Bolt.
He also noted that the new category aims at expanding Bolt’s ride options thereby creating more economic opportunities for drivers and providing passengers with more options to choose from.
Bolt Green is currently available to Bolt customers in Nairobi with plans to expand to more cities soon.
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Passengers will be able to choose the new ride-type when they order a car in the Bolt app at no extra cost.
Bolt offers a wide array of ride-hailing options and continues to have steady growth in operations driven by the demand for its services.
“Our core business is to provide reliable, safe, and affordable transportation services to
everyone and we are excited to make travel easier and smarter across the country. We are
humbled to offer Kenyans more choices to move smartly in cities,” said Mr. Akinnusi.
Bolt Green forms part of the company’s global environmental strategy called ‘Green Plan’ that is meant to reduce its environmental footprint through carbon offsetting and by bringing scooters, electric cars, and other environmentally friendly transport options for people to move in cities.
The company is also pushing for e-scooters, a two-wheeled vehicle running on small rechargeable batteries, for short-hop trips in other markets.
Electric scooters, which are cheaper than normal car rides, are fully functional in Europe and were recently launched in South Africa.
The company reckons that lack of infrastructure to support the e-scooters remains a barrier to their rollout in Kenya.
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