BUSINESS

Africa’s Most Affordable 4G Smartphone Launched In Rwanda

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Group CEO of Airtel Africa Segun Ogunsanya
Group CEO of Airtel Africa, Segun Ogunsanya says affordable smartphone will open new opportunities for learning, business and connection needed to drive economic growth and innovation. (Photo: Courtesy)
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Airtel Africa, which has a presence in 14 countries across the continent, on 17th October launched the “most affordable 4G smartphone” in Rwanda, in partnership with the Government of Rwanda, under the ConnectRwanda 2.0. initiative.

In partnership with the government of Rwanda, the digital inclusion and empowerment initiative by Airtel Africa aims to provide over one million people in the country with high-speed, cutting-edge LTE smartphones by 2024.

 “We are proud to be part of this transformative initiative that promises to rewrite Rwanda’s digitization story and give more Rwandans a reason to imagine,” Group CEO of Airtel Africa, Segun Ogunsanya said ahead of the 2023 Mobile World Congress. “This partnership demonstrates our unwavering commitment to the Rwandan government’s digitization drive and our belief that digital empowerment is vital for socioeconomic progress.”

Mr Ogunsanya said as this affordable smartphone enters the market, new opportunities for learning, business, and connection would emerge, ultimately driving economic growth and innovation.

The affordable smartphone will be available at a price of 20,000 Rwandan Francs (US$16.5) with a monthly fee of 1000 Rwandan Francs (US$0.8). This translates to Ksh2,300. In addition to the smartphone, subscribers will also enjoy 1GB of data daily and unlimited calls to any network in Rwanda, making connectivity more accessible than ever.

Rwanda’s Minister of ICT Paula Ingabire represented by the Director General of Digital Transformation in the Ministry, Mr Gordon Kalema, said: “All government agencies have a target of 2024 to digitize their activities. So, this initiative is aimed at enabling the realization of that ambitious target”.

He congratulated Airtel Africa for the successful launch of the 4G smartphone offer and for believing in Rwanda and the government’s digitization vision. He also thanked Mr. Reed Hastings, the co-founder and Chairman of Netflix, whose generous contribution made the initiative possible.

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editor [at] businesstoday.co.ke

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