The Toyota Urban Cruiser has been launched in the Kenyan market, the latest Sports Utility Vehicle (SUV) in the Toyota Kenya product line-up. Toyota Kenya Managing Director, Arvinder Reel said the SUV is packed with the latest technology designed for customers looking for comfort, durability and reliability.
“Toyota Kenya has always operated on the premise of giving our customers the best. And we as continue growing our small car segment offering, we continue introducing new and innovative products that offer value for money and will see more Kenyans drive brand-new vehicles,” said Mr Reel.
Despite the effects of the COVID-19 pandemic, the motor distributor said it recorded a 4% growth in market share, excluding trucks and buses. “We are therefore optimistic that the small car segment will continue performing well as we progress in the year.”
The Urban Cruiser combines design, performance and technology offering consumers the comfort and sophistication required from an SUV. It has a fuel efficient and responsive engine that gives quick pick-up on speed and best technology that includes Electronic Brake Force Distribution (EBD) – a further advancement of the ABS, and spacious interior including a luggage space of 328 litres and a 60/40 rear split.
To help Kenyans acquire the Urban Cruiser, Toyota Kenya has partnered with major financial institutions to offer various financing options.
The Urban Cruiser will be available through Toyota Kenya’s network of branches and dealerships countrywide, with customers enjoying a 3 year/100,000 km manufacturer warranty.