MultiChoice Shakes Up DStv, GOtv Prices Again, Slashes Showmax Rates

MultiChoice Kenya is shaking up its pricing structure with a major subscription overhaul set to take effect 1st August, 2025. While customers of DStv and GOtv will see moderate price hikes, the company is delivering a welcome twist for streamers: Showmax prices are going down.

The strategic adjustment is part of the annual pricing review, which the company says is designed to strike a balance between sustainability and accessibility — especially as the cost of content production and distribution continues to evolve.

Showmax, the company’s streaming arm, will now offer more wallet-friendly rates. The General Entertainment (GE) package drops from Ksh 650 to Ksh 550, while mobile options see even sharper cuts — down to Ksh 200 for GE Mobile and Ksh 450 for Premier League (PL) Mobile. Combined bundles also see substantial reductions, with the GE + PL combo now priced at Ksh 800, down from Ksh 1,000.

Meanwhile, DStv and GOtv subscribers can expect increases across residential and business packages. DStv Premium rises to Ksh 11,700, while GOtv Supa Plus moves to Ksh 3,199. Business subscribers across “Stay,” “Play,” and “Work” tiers will also see higher rates, with Ultra Play packages climbing to Ksh 15,650.

The full pricing breakdown includes:

DStv Residential (New Prices, KES)

• Lite – 750
• Access – 1,450
• Family – 2,250
• Compact – 4,200
• Compact Plus – 7,300
• Premium – 11,700
• XtraView – 1,700

GOtv Residential

• Lite – 299
• Value – 599
• Plus – 999
• Max – 1,699
• Supa – 2,199
• Supa Plus – 3,199

Showmax (Old vs. New Prices)

• GE: 650 → 550
• GE Mobile: 300 → 200
• PL Mobile: 500 → 450
• GE + PL: 1,000 → 800
• GE Mobile + PL: 700 → 520

DStv for Business – Key Adjustments

• Stay Ultra: 3,370
• Play Ultra: 15,650
• Work Ultra: 5,850
• Add-ons (Asia, Europe, French): 500

MultiChoice emphasized its ongoing investment in local content and innovation as part of the company’s broader commitment to delivering premium entertainment. “We’re constantly reviewing our offering to ensure that we’re not just keeping up with industry trends, but actively creating value for our subscribers,” the company said in a statement.

With streaming consumption surging across Africa, the Showmax price cut signals a competitive play in the digital content arena — one that may resonate strongly with budget-conscious viewers.

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