At just one year old, the Juice Party in Ruaka along Limuru Road is already punching above its weight, driven by the bold dream of its co-founder, MaryAnne Nyambura Oscar, who hopes to one day employ at least 1,000 people across East Africa.
Nyambura, who runs a juice business alongside her partner while still holding a full-time job, says her vision is anchored on creating meaningful livelihood opportunities. “I want to build a business that not only grows financially but changes people’s lives through employment,” she says. “One thousand jobs is not just a number for me, it’s a mission.”
Today, Juice Party has three staff members, two permanent employees, and an intern, but Nyambura sees this as only the beginning. She plans to expand operations beyond the Ruaka flagship to new branches across Kenya, Rwanda, Uganda, and Tanzania.
Her passion for entrepreneurship is matched by her commitment to family. A proud mother, she has already introduced her children to the business, bringing them along every weekend to learn how it operates. “I want them to understand the value of work and the power of vision,” she says.
> Cybercrime Scene For Corporate Kenya in 2026
The shop has carved a niche for itself by offering fresh, natural, preservative-free juices at a time when consumers are increasingly seeking healthier options. Their bestselling flavours include Sugarcane Ginger Lime, Unleash the Dragon, Pineapple Mint, Detox blends, and ginger shots, each crafted to meet the preferences of the growing health-conscious market.
Nyambura credits part of her entrepreneurial growth to the Mastercard Foundation training programme. She says she was particularly inspired by a trainer named Alice, whose mentorship, follow-up visits, and guidance helped her refine her business strategy. “Alice pushed me to think bigger and structure my business better. Her support made a real difference,” she recalls.
From a simple idea to an expanding brand with regional ambitions, Juice Party Center is steadily positioning itself as a refreshing force in the fresh-juice market. And if Nyambura’s determination is anything to go by, the dream of employing 1,000 people may not be far off.
> How Entrepreneur Build Interior Design Business on a Lean Budget
Leave a comment