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Kenya Airways in Codeshare Deal with JetBlue to Strengthen North America Connectivity

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Kenya Airways has signed a unilateral codeshare partnership with US-based carrier -JetBlue, to strengthen East Africa-North America connectivity, expanding travel options between Nairobi and multiple US Cities.

Kenya Airways Reviews and Flights - Tripadvisor

Through the agreement, Kenya Airways will place its flight code on JetBlue-operated routes from John F Kennedy International Airport (New York) to several destinations across the United States, including Los Angeles, Chicago, Boston, Orlando, Phoenix, San Francisco, Raleigh-Durban, West Palm Beach, San Juan, Fort Lauderdale and Atlanta.

JetBlue, a leading US-based carrier in Queens-New York and known for competitive fares, extra legroom and free onboard Wi-Fi, brings a strong domestic network that complements Kenya Airways’ long haul service from Nairobi to New York.

The partnership enables seamless travel on a single ticket across both networks; improved access between East Africa and major US cities; expanded connectivity for diaspora communities, business travellers and tourists and greater convenience through coordinated transfers at Nairobi and JFK hubs.

This move strengthens Kenya Airways presence in North American markets while enhancing travel flexibility across the broader network.

An airline recognizes there is demand from their market to fly to a destination, but the airline does not operate flights to that destination (or at least not with enough frequency).

Kenya Airways Codeshare Solution:

Kenya Airways knows a friend –  JetBlue – that can connect and take passengers from a point the airline already flies to and take them to their final destination.

This allows Kenya Airways to keep most of the revenue from that ticket sale whilst “feeding traffic” to JetBlue.

And hopefully that friendly airline, which may be in the same airline alliance, can feed them some traffic in the other direction, essentially scratching each other’s backs.

Everyone wins – the airlines have an opportunity for more traffic and more revenue, and they create a superior travel experience with a seamless passenger journey.

For this to happen, KQ sends their schedules to JetBlue.

JetBlue carrier puts their flight number on the service and distributes Kenya Airways service with their own flight number.

Suddenly JetBlue from Nairobi to JFK becomes KQ 5473 – it is a Kenya Airways service, but one on which US Carrier sells seats as a codeshare.

To be at their most effective, airlines try to offer similar pricing on the flights. However, just occasionally you can grab a bargain from a codeshare airline whose fares have not quite synchronized with the operating carrier’s latest pricing.

With demand changing by the minute this isn’t a surprise, but it can be an opportunity for the clever traveller to save some cash. If you have saved US$200, do you really care if your JetBlue ticket has a Kenya Airways Airlines flight number?

ALSO READ: Kenya Airways Appoints 4 New Board Members, Among Them President Ruto’s Allies

Written by
JACKSON OKOTH

Jackson Okoth writes for Business Today. He specializes in capital and money markets, energy sector, manufacturing, real estate, co-operatives sector, technology and agriculture. He can be reached on email at editor [at] businesstoday.co.ke

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