Foodies’ paradise as EatOut partners with TrueCaller

EatOut has partnered with Truecaller to make sign-ups and phone number verifications easier for new users in their app.

The integration is aimed at bolstering EatOut’s customer identity verification process which in turn helps minimizing risks of less verified users thus maximizing trust in the EatOut platform.

EatOut, the go-to source for foodies, has been a catalyst in transforming the region’s food scene. Over the years they’ve launched innovative products such as Yummy Magazine and  the Nairobi Restaurant Week. It is also characterised by an extensive restaurant directory and generous promotions.

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EatOut Managing Director Mikhul Shah said, “Truecaller is popular among millions of our users in Kenya, and we’re excited to announce that users can now sign up for our app using Truecaller. The process is seamless and is a step further in making food discovery more accessible.”

Truecaller SDK, as part of Truecaller mobile identity platform is a toolkit for digital startups, app developers, and other online businesses.

Truecaller Director of Business Development and Partnerships Zakaria Hersi said, “EatOut are changing the way people discover food, and we are excited to play a role in this vision by enabling tools that increase trust and enable frictionless user onboarding. Our ambition is to bring this solution across the ecosystem.”

Over 50 million Africans use Truecaller, and it has become one of the most important communication app in the region.

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In February 2018, Truecaller announced plans to deepen the collaboration with the business, startup and developer ecosystem in Africa. The partnership with EatOut represents a move towards helping African businesses leverage the power of Truecaller’s mobile identity platform.