Superbrands

8 Articles
Superbrands Project Director Jawad Jaffer with Council Member, Darshan Chandaria presenting the award to GSM 2026
BUSINESS

Superbrands East Africa Awards Highlight Leadership and Business Innovation

East Africa’s top brands and the leaders behind them were celebrated at the 9th Superbrands East Africa Tribute Awards held on January 29...

Jawad Jaffer - Superbrands EA Project Director
SMART BUSINESS

M-Pesa Beats Safaricom in Top 10 Superbrands Ranking

Kenyan mobile payment brand M-Pesa has for the third year been voted Kenya’s leading Superbrand, ahead of its parent company, Safaricom, which placed...

From Left: Britam Group CEO and GMD – Tom Gitogo receives the Superbrand seal of approval from Superbrands East Africa Program Director – Jawad Jaffer, after Britam Group was recognized as one of the top 50 performing brands in East Africa,
FEATURED ARTICLE

Britam Named Among Top 50 East African Superbrands

Britam Holdings has been named as one of the top 50 best performing brands in East Africa, by Superbrands East Africa, following a...

FEATURED ARTICLE

Soko and Pearl brands earn Superbrand status

 Capwell Industries leading brands - Soko and Pearl - have bagged Superbrand status after a vigorous evaluation and selection process that underwent an...

FEATURED ARTICLE

M-Pesa edges out Safaricom as strongest brand in East Africa

M-Pesa has for the third year running been voted Kenya’s leading Superbrand, ahead of its parent company, Safaricom. The mobile money transfer service...

FEATURED ARTICLE

Kenyan brands face rest of East Africa in the Superbrand Tribute Awards

Superbrands East Africa will celebrate 50 of the region’s top brands at the Tribute Awards Ceremony on Friday November 16. The Awards ceremony...

FEATURED ARTICLE

Toilet paper lifts a manufacturer to super brand status

Chandaria Industries has been awarded Superbrands status for its sustained growth and regional expansion. To be named a Superbrands, brands must satisfy brand...

FEATURED ARTICLE

Sportpesa beats Google, Facebook in Superbrand ranking

Leading sports betting company Sportpesa has beaten Google, Facebook and other established local brands tin this year's Superbrand ranking, barely three years after...