Safaricom has announced five more winners of Ksh 1 million in the Shangwe @25 national consumer promotion, bringing the total number of winners to 20 since the campaign launched last year. The latest winners Moses Elekana, Simon Magika, Faith Nyongesa, Brenda Chelagat and Nasibo Abdi received Ksh 1 million, alongside an additional Ksh 250,000 to fund a community project of their choice.
Speaking during the award ceremony at Kangundo Road Market in Nairobi, Safaricom CEO Peter Ndegwa said the Shangwe @25 campaign continues to demonstrate the power of shared prosperity.
“It is truly inspiring to see how this campaign has continued to transform the lives of thousands of Kenyans across the country. Beyond individual winners, we are seeing a ripple effect that is uplifting families, strengthening communities, and supporting small businesses that form the backbone of our economy. So far, the campaign has created 20 Kenyan millionaires, with five more winners set to be crowned as we head into the final stretch. This reflects our commitment to celebrating our customers by creating opportunities that have a real and lasting impact.”
Moses Elekana, one of the winners from Nairobi, was over the moon after receiving a cheque of Ksh 1 million. The 55-year-old father of three, who works as a plumber, described the moment as life-changing and thanked Safaricom for transforming the lives of millions of Kenyans through such campaigns.
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Meanwhile, 29-year-old Faith Nyongesa, a second-year nursing student from Lunga Lunga in Kwale, described winning a million shillings through Safaricom as “truly unbelievable.” At first, she thought it was a scam, but after confirming at a Safaricom shop in Diani, she realized it was real.
Elsewhere in the Kerio Valley, 31-year-old Brenda Chelagat, a primary school teacher at Kapkono Primary School, is still in disbelief, and celebration, after receiving a life-changing call from Safaricom. Brenda says becoming a millionaire was something she had never imagined would happen anytime soon.
In Borabu, Nyamira County, 25-year-old Simon Magik, father of three and a resident of Borabu in Nyamira, makes bricks alongside his parents; a job he has been doing since High School to support his young family. He did not believe the call at first, but upon visiting Safaricom shop in Nyamira, his heart settled.
Just like other winners, 19-year-old Nasibo Abdi, a young entrepreneur from Isiolo, is also still in shock after Safaricom confirmed that she is one of the latest millionaires. Beyond the individual Ksh 1 million winners, an enterprise customer, Robster Premium Fit Ltd, received stock valued at KES 250,000 to accelerate growth and strengthen operations. Additionally, Douglas Onserio from Rongai won a Tuk-Tuk pickup, providing vital support for his business logistics.
Since its launch, Shangwe @25 has rewarded thousands of customers daily and weekly with cash prizes, data bundles, devices, and business support tools. Each week, customers win KES 10,000, KES 50,000, or KES 100,000, contributing to more than 50,000 winners weekly. Over the promotion period, more than five million customers are expected to win prizes worth KES 250 million.
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