More than 500 East Africa’s CEOs were hosted by Business Network International (BNI) in Nairobi, at an event that gave SME owners a chance to interact with major business leaders.
BNI is the world’s leading business networking and referral organization, bringing together entrepreneurs and business leaders to exchange business referrals.
Through the initiative, SME owners will be able to interact and learn from business leaders from various sectors with the aim of changing the scope of business in the East African region through a structured, positive and professional word-of-mouth programme that enables them to develop long-term, meaningful relationships with quality business professionals.
Speaking during the event, East African Director Elizaphan Muraguri said getting business referrals is all about creating lasting personal relationships with other business owners. “And that is why we strive to create a structured supportive system of giving and receiving business by farming for relationships that turn into businesses,”Mr Muraguri said.
Kenya has the potential to be one of Africa’s success stories fueled by its growing youthful population, a dynamic private sector, a highly-skilled workforce, improved infrastructure and a new constitution as well as its pivotal role in East Africa.
Business Referrals
BNI plays a major role and is recongnized as a global leader in the business networking community, with representation in every continent, with 13 chapters in Kenya.
The event was graced by the CEO Standard Group Mr Orlando Lyomu ,and his Centum Group counterpart DR James Mworia. The meeting offered the CEOs an opportunity to share ideas, contacts, networks and, most importantly, business referrals.
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