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A Text Away: How You Can Get Insurance Cover Instantly Via WhatsApp

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Picture this; you want to travel but you do not have your insurance cover ready, and you have no time to visit your broker for a new cover. Your flight is in a few hours, queues are already forming at the airport, and the last thing you want is paperwork or a frantic dash across town.

Until recently, this was the reality for many Kenyan travellers. But not anymore.

Britam, one of East Africa’s leading financial services groups, is transforming how Kenyans access insurance and investment solutions by putting them right where customers already are, on WhatsApp.

Through Bella, Britam’s digital assistant available on 0705 100 100, customers can now inquire, get quotations and secure insurance or investment products in minutes, without visiting an office or filling out forms.

More than just travel insurance

While travel insurance is one of the most popular services on Bella, it is only part of a much wider digital offering. Customers can also access:

  • Motor insurance for private and commercial vehicles
  • Medical insurance for individuals, families and corporate teams
  • Life insurance for income protection and long-term financial security
  • Home and property insurance
  • Business and SME insurance
  • Personal accident and education plans
  • Investment and savings solutions

This means that whether someone is planning a holiday, buying a car, protecting their family, running a business or saving for the future, Britam’s full range of financial services is now just a WhatsApp message away.

Travel insurance made effortless

For travellers, the benefits are immediate. A customer heading to Europe, Asia, Africa or the United States can now arrange travel insurance in minutes. Britam’s cover includes:

  • Emergency medical treatment
  • Covid-19 hospitalisation
  • Baggage and passport loss
  • Trip delays and cancellations
  • Personal accident and liability
  • Emergency evacuation and repatriation

The cover also includes access to Specialty Assistance, a 24/7 global emergency service that helps with hospital admissions, medical evacuation, repatriation and urgent support anywhere in the world.

What once took days and paperwork can now be done anytime, anywhere, even on the way to the airport.

Designed for today’s mobile consumer

Britam’s WhatsApp service speaks directly to today’s fast-paced, mobile-first Kenyan who values speed, convenience and trust. Through Bella, customers can:

  • Get product information
  • Request instant quotations
  • Buy or renew insurance
  • Access investment solutions
  • Receive confirmations and guidance in real time

This removes friction from the customer journey and ensures financial protection is always within reach.

How to get Britam insurance on WhatsApp

Getting covered is simple:

  1. Save 0705 100 100 on your phone
  2. Open WhatsApp and send a message saying “Hi”
  3. Bella will guide you to select the product you need — travel, motor, medical, life, investment or business cover
  4. Request a quote, review the options and choose your preferred plan
  5. Pay digitally and receive your policy instantly

No queues. No paperwork. No delays.

Customer-first innovation

As a diversified financial services group listed on the Nairobi Securities Exchange, Britam offers insurance, asset management, banking and property solutions across Eastern Africa. Its move to WhatsApp is part of a broader strategy to place technology and customer convenience at the centre of financial services.

Whether you are protecting your health, your car, your business, your home or your future, Britam’s goal is to make financial services simple, accessible and responsive to everyday needs.

The future of insurance

By bringing insurance and investments to WhatsApp, Britam is redefining how Kenyans experience financial services. Long queues, complicated forms and slow processing are giving way to smart, digital and customer-friendly solutions.

So whether you are planning a holiday, a business trip, buying a car or securing your family’s future, all it takes is a message to Bella on 0705 100 100, proof that with innovation, insurance really can be made easy.

Read: How To Pick A Good Motor Vehicle Insurance Cover

>>> CIC Insurance Announces Management Changes

Written by
BT Reporter

editor [at] businesstoday.co.ke

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