![The Real Housewives of Nairobi will be produced as part of a partnership between NBCUniversal Formats and MultiChoice Group. [Photo/ iRealHousewives]](https://businesstoday.co.ke/wp-content/uploads/2022/08/rh-poll-218x150.jpg "The Real Housewives of Nairobi: Global TV Franchise Comes to Kenya")
![The media coverage and tallying, as well as the accessibility of election data initially attracted widespread applause including from beyond Kenya's borders. [Photo/ © NicholeSobecki/VII /CNN]](https://businesstoday.co.ke/wp-content/uploads/2022/08/190715144603-05-star-times-kenya-1-2-218x150.jpg "Mixed Reviews for Kenyan Media on Election Tallying")
![The Media Council of Kenya (MCK) acknowledged that the transmission of different results by media houses had implications on the anxiety levels among the general public. [Photo/ Citizen]](https://businesstoday.co.ke/wp-content/uploads/2022/08/maxresdefault-218x150.jpg "When Citizen TV Expects to Finish Counting Provisional Presidential Results")
PETER N. KIRONJI
Peter N. Kironji is the Chief Executive Officer Twiva Media Group.
Social Commerce And The Rise Of Influencer Marketing
Digital and Social Media platforms have introduced and socialised new ways for MSMEs to market their businesses, products, and services online including influencer marketing campaigns in partnership with social media influencers.