Odipo Dev

2 Articles
FEATURED ARTICLE

Report Questions Whether Influencers Offer Value for Money

Despite leading brands investing heavily in advertising through social media influencers, more than 80% of Kenyans believe that does not impact their decisions...

FEATURED ARTICLE

Kenyan start ups take the fight to fake news purveyors

[dropcap]I[/dropcap]n its 2017 annual sustainability report, Safaricom said the biggest challenge it confronted during the year was tackling “fake news.” Blaming the “immediacy and popularity...