Generation Z (Gen Z), the demographic cohort born between the mid-1990s and early 2010s, is entering adulthood with unique financial attitudes and preferences....
[dropcap]T[/dropcap]he future of Africa belongs to Generation Z. As the world’s youngest region, approximately 20% of Africa’s population is currently aged between 15...
A new generation is emerging across Africa who have never known life without the internet or social media. How will their consumer behaviour...