First Assurance
The New Reality Of Insurance In Kenya
For decades, the standard insurance product in Kenya has been characterized by rigid annual premiums, complex paperwork, and a reactive, claims-only relationship with...
BT Reporter2 Mins read
First Assurance Scoops Four Accolades At The Think Business Insurance Awards
First Assurance has been recognised in four separate categories at the annual Think Business Insurance Awards, securing two top honours and two runner-up...
BT Reporter1 Mins read
Why Kenya’s Insurance Industry Must Lead the Circular Revolution
On March 18, 2026, the world celebrated Global Recycling Day, a moment designed to recognize and promote the vital role recycling plays in...
BUSINESS TODAY2 Mins read
First Assurance Honors Its Partners for Driving Company Growth
Following a year marked by significant expansion, First Assurance has officially honored its key intermediary partners, acknowledging their pivotal role in driving the...
BT Reporter1 Mins read
How To Pick A Good Motor Vehicle Insurance Cover
Recently, there has been a notable increase in the number of motor insurance claims rejected by insurance providers, due to misunderstandings between them...
BT Reporter2 Mins read
First Assurance Marketing Manager Shares Tips on Effective Communication
In today’s hyper-connected world, customers expect more than just service, they expect a personalised experience driven by conversations that are personal, timely, intelligent...
BILL YAURA1 Mins read
First Assurance Targets Kenya’s Coast as Next Frontier in 95-Year Growth Journey
There is a quiet surge building along Kenya’s coastline, and it could change how people think about one of life’s most overlooked protections....
SABRINA BT2 Mins read
