e-commerce
Rural Kenya Emerges as the New Growth Engine for E-Commerce
Rural Kenya is fast becoming the backbone of the country’s digital retail economy, as new data shows online shopping is expanding more rapidly...
BT Reporter2 Mins read
Jumia: Rural Shoppers Overtake Cities in E-Commerce Boom
Jumia has reported that rural Kenya now accounts for 60 per cent of all its orders, showing that online shopping has grown faster...
SABRINA BT2 Mins read
Jumia Black Friday 2024 Campaign Penetrates Rural Kenya
Jumia, Kenya’s leading e-commerce platform, concludes its Black Friday campaign today with early indications showing a resounding success. The month-long event, which ran...
BT Reporter1 Mins read
Blueprint For SMEs to Sail Through Economic Turbulence
In today’s rapidly evolving business environment, the cost structure of SMEs is crucial for sustainability.
JUSTUS KITTONY2 Mins read
Ivon Priscar Living Kenya’s e-Commerce Dream in Grocery Shopping
As Kenya's informal sector continues to thrive, companies like Kapu serve as catalysts for economic empowerment and resilience.
BILL YAURA2 Mins read
Africa e-Commerce Boom: Trends, Challenges and Future Prospects
Notably, mobile e-commerce is gaining prominence, with platforms like Kenya's Wasoko, Nigeria's Jumia, South Africa's Takealot, and others expanding digital payment options.
MORRIS MACHARIA MUSYOKA3 Mins read
e-Commerce Startup Copia Launches Branded Ndengu, Njahi And Kamande
Copia Global, the B2C e-commerce platform designed to serve the rapidly growing 800 million middle and low-income African consumer market, has launched new...
BT Reporter2 Mins read
Wasoko, Reported To Be Exiting Kenya, Says Its HQ Still In Nairobi
Business-to-Business (B2B) e-commerce platform Wasoko has been forced to address reports that it is shutting down its operations in Kenya due to difficult...
BT Reporter1 Mins read
Supermarket Introduces Electric Bikes For Shopping Deliveries
The initiative is part of Carrefour Kenya’s agenda to increase the sustainability of its services and become net positive in carbon and water...
BT Reporter1 Mins read
