Sports betting company mCheza has unveiled a promotion that will see customers win trips to United Kingdom.
The promotion will allow customers winning VIP trip tickets to watch upcoming English Premier league matches such as Manchester FC V Leicester City, Arsenal Vs Manchester City match, Champions League Finals in Milan and the UEFA EURO 2016 Finals in France slated for 2nd, 7th and 28th May, and 6th July respectively.
In order to win, gamblers would be required to place multibets from which every bet or multi-bet secures a player one point, every 100 shillings secures one point and every Jackpot bet scores two points. Players with top points win.
According to Peter Karimi, mCheza Chief Executive Officer, the winners will experience premium return flights, enjoy tickets to the live match and also reside residence in best hotels.
“We leverage our international partnership with Intralot to enhance our customers’ gaming experience. The matches we are offering are among the most enviable, and an all expenses VIP trip is a priceless experience for our loyal customers,” said the CEO.
However this could be seen as a move to lure more customers into the gaming with various betting companies coming in thick and fast.
MCheza has existed in the industry for three months and has already attracted a huge customer base also introducing jackpot worth of millions.
The company has partnered with Green Sports Africa to nurture talent across the country. It has however struggled to run an online platform seeing a section of its customers raise concerns over the SMS based betting. The platform is nonetheless set to announce the online gaming platform in the coming weeks to will boost its customer acquisition.
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