GroupM

2 Articles
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BUSINESS

New Data Reveals Number Of Kenyans Who Own Cars Still Tiny

GroupM, a WPP-Scangroup subsidiary, has released the second wave of Audience Origin data in eight African countries.  The data, which is locally focused,...

FEATURED ARTICLE

New study reveals the promise (and pitfalls) of Africa’s media

GroupM, WPP’s world-leading global media investment group, has launched the ‘Africa Media Index’, its inaugural study on the media landscape in Africa. It...