GroupM

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traffic jam in Nairobi
BUSINESS

New Data Reveals Number Of Kenyans Who Own Cars Still Tiny

On retail buying in Kenya, market segmentation based on relationship status showed that 15% of those who buy baby products (food, formula and/or diapers)...

FEATURED STORY

New study reveals the promise (and pitfalls) of Africa’s media

GroupM, WPP’s world-leading global media investment group, has launched the ‘Africa Media Index’, its inaugural study on the media landscape in Africa. It...