A new mobile platform has been launched to cushion consumers and retailers from the adverse financial effects of the Covid-19 pandemic. Paylend is a consumer-driven retail financing platform for SMEs, targeted to increase business growth.
It’s a holistic platform that enhances trust between business entities and their customers by ensuring value to all users by bridging the credit gap. Millions of Kenyans have been struggling to access funds for basic needs such as food, shelter, clothing, health, and education but Paylend has been able to bridge this gap by providing a credit-for-goods platform to consumers.
“At Paylend, we help customers access products even when they have no money. We’ve also partnered with schools to ensure no child misses school due to school fees and are committed to ensuring that customers pay their utility bills on time… rent, electricity, water, etc… ” says Sylvia Macharia from Paylend’s Marketing Department. “We have also partnered with salons and barbershops to facilitate access to grooming and beauty services and pride ourselves as the bridge to ensuring proper access to funds and services.”
Paylend has already penetrated markets across Mombasa and Nairobi and retailers and customers have already been feeling the positive effects of not only seeing their businesses thrive but their clientele satisfied and the credit well-managed and paid up.
The App’s main target is the service provider who includes the shopkeeper, medical officer who operates a clinic facility, a vet or extension services officer who runs an agrovet outlet and mainly small businesses, specifically mama mbogas, food vendors and kiosks. Paylend has been able to make access to services and products between the retailer and the consumer much easier by revolutionizing the credit industry as we know it and ensuring that, even after offering goods on credit, the retailer does not face cashflow problems.
Paylend also allows consumers who purchase on credit to keep track of these payments, ensure continuity to their retailers and improves transparency of credit requests.
All you need to do is to download the Paylend app on your phone, register, and sign up as a shopkeeper.