ENTERPRISE 101

Kenyan Innovator Who Created World’s First Real-Money Mobile Game

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Eliud Gilisho - Candy Kash
Mr Eliud Gilisho, founder of Candy Kash, says the platform, where gaming skills could be more than just a pastime, is about turning passion into profit. (Photo: Courtesy)
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Candy Kash, an innovative skill-based game inspired by the popular Candy Crush game, is poised to revolutionise the mobile gaming industry. Founded during the 2020 lockdown by Kenyan entrepreneur, Mr Eliud Gilisho , Candy Kash enables players to convert their gaming skills into real money through competitive play.

Candy Kash, an innovative skill-based game inspired by the popular Candy Crush game, is poised to revolutionise the mobile gaming industry.

During the global lockdown, the founder of Candy Kash recognised the untapped potential of mobile gaming. With millions of young gamers spending many hours on their phones without tangible returns, the idea for Candy Kash was born. This platform allows gamers to monetise their skills, creating a sustainable and engaging gaming ecosystem.

“We wanted to create a platform where gaming skills could be more than just a pastime,” says Mr Eliud Gilisho, founder of Candy Kash. “Candy Kash is about turning passion into profit, providing an engaging and fair environment for gamers to compete and earn real money.”

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Candy Kash envisions becoming a global leader in the gaming industry. With plans to expand across Africa and beyond, the platform aims to revolutionize skill-based games by offering a unique blend of entertainment and financial rewards. The ultimate goal is to create a multi-billion dollar company listed on global stock exchanges, setting a new benchmark in the gaming world.

Candy Kash distinguishes itself with several unique features:

Skill-Based Earnings: Inspired by the popular Candy Crush game, Candy Kash allows enthusiasts to earn real money based on their gaming skills by competing against other players. This feature transforms casual gaming into a profitable venture.

Fair Play Environment: The platform is designed to be unhackable, ensuring that all outcomes are purely skill-based and unalterable.

Real Opponent Matches: Players are matched with real human opponents, enhancing the interactive and competitive experience.

Customised Music Experience: Enjoy a personalized music experience while playing, making the game even more engaging and enjoyable.

Since its inception, Candy Kash has achieved several significant milestones. The platform has paid out millions of Kenyan shillings to winners, with instant transactions ensuring seamless financial benefits. Despite limited advertising, Candy Kash has attracted tens of thousands of users, with expectations to reach millions in the next two years.

Candy Kash is dedicated to giving back to the community. The company supports young innovators by building innovation hubs and providing funding and resources to bring their ideas to life. Additionally, Candy Kash engages in various CSR activities, including offering scholarships and supporting educational institutions.

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Written by
BT Reporter -

editor [at] businesstoday.co.ke

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