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STEPHEN NDEGWA

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Stephen Ndegwa is an experienced media practitioner specializing in thought leadership. He has written for various media houses and publications, both locally and abroad. Ndegwa is also a strategic communication expert, with skills across the public relations and marketing mix. He is an author, blogger, poet and university lecturer in communication. Email: [email protected] FB: Stephen Ndegwa Twitter: @Ndegwasm

Give us more vibrant media interviews

Some journalists ask questions based on their personal political preferences, inclinations or bias using dichotomies that leave little or no room for objectivity. (SCROLL DOWN TO READ ARTICLE)

Did media abet and escalate trust issues in the General Election?

The media must undergo intensive training by constitutional and electoral experts on what to discern in this novel process.

Where are all the branded paper bags?

Kenyans are known for creativity, even innovation. So, why are our companies not taking advantage of the ban on plastic paper bags by the...

The ‘Githeri man’ brand endorsement shows dearth of authenticity in local...

The use of Kimotho, though highly exploitative, helps to promote the changing mind-set that now appreciates local heroes and talent.

D***h of investigative reporting and rise of s*****l as news

Either journalists have become lazy, commercial or plain incompetent. No wonder the Iinternet has become a major source of news

Presidential debate debacle raises pertinent governance issues

It is an opportunity for the media to put to task candidates on their past performance, role in the status quo and how they intend to move the country forward

Fake lives equal fake news!

Fake news has been termed as a type of yellow journalism, an orientation which is based on sensationalism and crude exaggeration

Telkom needs magic words, not magic freebies

Kenyans love free lunches, don’t they? Therefore, what better way to bait them to a new or refurbished product, than by promising them freebies!...

Political advertising is just one form of manipulation through media

It is critical that the government recruits experts to discern information broadcasted by the mushrooming vernacular stations

The world of social media and those who are lost in...

Ultimately, it is about the individual and what he or she wants to get from the millions of daily interactions online.