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Deacons becomes first fashion house to list on NSE

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Fashion retailer Deacons shares started trading on the Nairobi Securities Exchange (NSE) on Tuesday at an unchanged Ksh15 price following the company’s listing by introduction.

 The firm listed 123,558,228 shares at a price of Ksh15 a share, which was unchanged after initial trades amounting to 418,000 shares. The price values the company at Ksh1.85 billion.

“This is the right time for the shareholders to list, as they will be able to also transact in the shares more easily. While the OTC market where Deacons has been since 2010 has its positives, the trading processes are restrictive, such as processing the stamp duties, sending documents to auditors to confirm the value of the shares,” said Deacons chairman Peter Njoka.

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“We want to see this sort of transition in family businesses in Kenya, where people now take a view that they do not have to keep pushing their children into taking over the business, since in some cases they may not be interested in it at all,” he said.

Deacons is the second company to list on the exchange this year after shoe retailer Nairobi Business Ventures (K-Shoe), which listed on the growth and enterprise market segment (Gems) in June at a price of Ksh5 a share. The listing of Deacons marks a rare instance of a family-owned business going public in Kenya, where many such firms prefer to remain private entities as founders fear loss of control of their business.

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BUSINESS DAILY
BUSINESS DAILYhttp://www.businesstoday.co.ke
Business Daily is Kenya's only daily business newspaper published by the Nation Media Group. The newspaper, launched in March 2007, is published from Monday to Friday, with the Friday edition circulating over the weekend. It is based at the Nation Centre in Nairobi.
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